Definition of self-advertisement in US English:



  • The active publicization of oneself.

    ‘he turned the group into a vehicle for self-advertisement’
    • ‘It is an organic identity and it is not British to feel the need for self-advertisement.’
    • ‘It is enjoyed because the food is designed to please the customer rather than to serve as a vehicle for the chef's self-advertisement.’
    • ‘He ranks high among the great detectives of fiction but does so unobtrusively, disdaining self-advertisement.’
    • ‘There is a sense that what we are watching, for all its painfulness, has less to do with self-examination than self-advertisement.’
    • ‘The body of fragmentary biographical material presented here owes its existence to Horn's impulse to self-advertisement.’
    • ‘In the interests of good business the more enterprising among them published periodicals in which they indulged in self-advertisement and exchanged ideas about activities in a dancing school.’
    • ‘The sombre story ends with Jasper's success, the triumph of self-advertisement over artistic conscience.’
    • ‘His self-advertisement was so overstated that it carried no hint of calculation.’
    • ‘I once interviewed him for radio in front of a live audience and it was immediately clear that he had a politician's power over a crowd without a political candidate's stench of self-advertisement.’
    • ‘He had a talent for self-advertisement and had built himself up into a picturesque figure given to gnomic utterances about his own significance in the world.’
    ostentation, showiness, show, showing off, ostentatiousness, pretentiousness, pretension, vulgarity, conspicuousness, obtrusiveness, display, flamboyance, gaudiness, garishness, tawdriness, meretriciousness, brashness, loudness, extravagance, ornateness, theatricality
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/ˈˌself ˈadvərˌtīzmənt/