Definition of profit-oriented in US English:



  • Concerned with or focused on financial gain; commercial.

    ‘a profit-oriented approach to doing business’
    • ‘We are still very competitive and profit-oriented.’
    • ‘A commercial broadcasting institution is owned and run by commercial companies or individuals, which provide a profit-oriented information service.’
    • ‘Added to these sought-after features, the entrepreneur needs to be profit-oriented, a workaholic and possessed of great self-belief.’
    • ‘Although these brokerages don't charge for the research reports that they provide, they are still profit-oriented organizations.’
    • ‘It has become increasingly popular for countries to set up profit-oriented agencies responsible for licensing new drugs and carrying out postmarketing surveillance.’
    • ‘The most profitable companies are not the most profit-oriented.’
    • ‘Many union members already share our green critique of the ever-expanding, profit-oriented, market-driven nature of the globalised economic system.’
    • ‘This is not just about the site, it's about the whole vicinity, which would be much more difficult to improve if it was sold to a profit-orientated developer.’
    • ‘The result has been the mushrooming of profit-oriented private channels, which offer a variety of entertainment programmes.’
    • ‘Anything that makes the roads safer must be a good thing, but somehow I suspect more of a profit-oriented motivation for putting speed cameras all over the place.’
    • ‘If radio continued to be part of a profit-orientated industry, then the programme service would be influenced by commercial considerations and the need to appeal to popular demand.’
    • ‘I just hope that theatres and other public places of entertainment will not look upon their activities as sheer profit-oriented events.’
    • ‘The idea of subsidized service may not go down well with profit-oriented companies unless they are compelled by a legal instrument.’
    • ‘As hospitals become big profit-oriented businesses through mergers and takeovers by managed-care insurance companies, health-care workers are suffering.’
    • ‘The growth of profit-oriented sheep farming spurred a first wave of emigration in the 1770s.’
    • ‘Economic growth has created more inequalities within the countries, and between countries, as a result of profit-oriented and investment-led policies.’
    • ‘The days of corporate think tanks have given way to profit-oriented research where the investment is measured against bottom-line returns.’
    • ‘Most local companies were still profit-oriented, without regard to repaying their debts to the community under the drive of sustainable development.’
    • ‘The possibility of privately operated, profit-oriented human spaceflight activities remained an elusive objective.’
    • ‘News organizations like to claim that their reporting and commentary are independent of the profit-oriented goals of their parent companies.’
    money-oriented, commercialized, materialistic, mercenary
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