Definition of nameplate in US English:



  • 1A plate or sign, typically made of metal, displaying the name of someone, such as the person working in a building or the builder of a ship.

    • ‘This casket has brass closures, a nameplate, still bright, and a sticker from an instrumental competition in Albany.’
    • ‘The huge horse was in the third stall on the left, a brass nameplate on the half-door shining in the lamplight.’
    • ‘York took a moment to note the name on his brass nameplate before standing up.’
    • ‘The nameplate is a square, cream, ceramic sign with green writing.’
    • ‘Inside I see oak-paneled stalls, brass nameplates, bug zappers, a wash stall with hot running water.’
    • ‘The Neck was described as an officers pistol from 1790, all original, with ‘WHH’ engraved on a brass nameplate at the wrist of the stock.’
    • ‘The town nameplate sign on the road to the Community School also appeared quite grubby.’
    • ‘There was a brass nameplate with the name Diane Brown on it and a black and white picture of a young woman and a rather handsome young man on what must have been their wedding day.’
    • ‘As I leaned forward to reread the brass nameplate, the man with the crutch introduced himself.’
    • ‘Above his locker was his nameplate, brandishing both his name and his number.’
    • ‘A few additional initiatives here and there such as landscaping, nameplate signs, maintenance of overgrowth on approach roads, etc., will gain additional marks in the competition.’
    • ‘The group identified the various species on the campus and has put up nameplates on each tree, with details such as its local name, scientific name and regions where it can be found.’
    • ‘A rare nameplate from a steam locomotive named after a famous North Yorkshire building is to go under the hammer.’
    • ‘It also houses hundreds of thousands of items of railway memorabilia, including tickets, nameplates, silver and crockery, drawings, posters and works of art.’
    • ‘The bench was wooden and had a brass nameplate on the top board that made up the back, which read, In memory of Maria Sash, who loved to sit in this spot.’
    • ‘We did try to get the current owner of the locomotive to donate one of the nameplates which could be displayed at Blackpool North.’
    • ‘She said orders have been issued for Urdu nameplates and route plates which will be seen very soon.’
    • ‘Picking up the brass nameplate, he read it then set it down.’
    • ‘She left the room and walked down a long hallway to a set of stairs, passing several doors with brass nameplates on them.’
    • ‘This was the seventh acquisition in seven years for the firm which makes labels, nameplates and fascias for a range of engineered products such as vehicles, cookers and telephones.’
    plaque, door plate, tablet, sign, brass, medallion, plaquette, cartouche
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    1. 1.1US A brand of a product, especially a maker of automobiles.
      ‘Honda is busiest among the import nameplates, with three new cars and a sport utility vehicle’
      • ‘In a like manner, a product with an overseas nameplate might very well be ‘made-in-the-USA.’’
      • ‘Many consumers convulsed at the sameness of models that mainly differed by nameplate.’
      • ‘And what sense did it make to declare every nameplate was a brand of its own?’
      • ‘It ranks third in the industry for owner satisfaction, falling below only two other prestige nameplates; one an import and one domestic.’
      • ‘Other brands are similarly trying to re-introduce their nameplates to baby boomers.’
      • ‘With marketing departments playing second fiddle, carrier brands have become bland, meaningless nameplates.’
      • ‘Most long-standing automobile brands have little hope of becoming anything more than a nameplate.’
      • ‘There is no doubt that the Austrian nameplate will give these products a guaranteed entry to the market.’
      • ‘The event marks the company's first new nameplate in 14 years.’
      • ‘As president, he increased the number of products brought to market, adding seven new nameplates in 14 months.’
      • ‘It is a popular nameplate among dump truckers and freight haulers in the Midwest and Northeast US.’
      • ‘Still, many observers say the nameplate branding experiment has failed and blame it for some of the company's image problems and declining market share.’
      • ‘Despite having a luxury car nameplate, this car is meant to carry cargo too; with the rear seats folded down, it holds 1,150 litres of cargo.’
      • ‘Over the past five years or so, many nameplate companies that had previously heavily recruited MBAs have altered their hiring mix.’
      • ‘Last year, about 74% of the company's new car sales - totaling 3,115 units - came from import nameplates.’
      • ‘Almost everywhere else, marketers are undergoing massive efforts to reinvent existing brands while avoiding redundancy between nameplates.’