Definition of market share in English:

market share


  • The portion of a market controlled by a particular company or product.

    • ‘The banks are involved in a dogfight for market share and will push lending to the max if they have to.’
    • ‘They acquired assets to grow their market share and effectively overpaid for those acquisitions.’
    • ‘The sooner they get it out, the quicker their market share will take off.’
    • ‘Once there are four operators in the market, market share will become less important.’
    • ‘They have a decent market share and are one of the major players in Japan, and I guess the world, of trucking.’
    • ‘However, the brand has steadied and increased its market share over the past two years.’
    • ‘It has turned to improved service and a thriving rental business to hold its market share.’
    • ‘It is the second largest producer of lime in Poland, with a market share of just under a third.’
    • ‘Only the companies with the best security systems will grab a big market share.’
    • ‘That is the situation where there is a market share of 50 per cent such as that found to exist in this case.’
    • ‘In the absence of any other data these figures could alternatively represent a changing market share.’
    • ‘Does that not show how keenly you have to price your products in order to increase your market share?’
    • ‘They had an obvious problem: how to position both products to maximize overall market share.’
    • ‘It may be some time yet before it begins to make a dent in the market share of traditional media.’
    • ‘The market for this type of software is red hot as competing vendors try to grab market share.’
    • ‘The new site certainly seems determined to live up to its English name by grabbing all the market share it can muster.’
    • ‘The more market share that they have, the more influence they have over suppliers.’
    • ‘Two important influences on profitability are likely to be market share and stage in the product life cycle.’
    • ‘The company is also increasing its market share and working on bigger margins.’
    • ‘There will be more pain ahead for the company and it may need to sacrifice more margins if it wants to continue to grow its market share.’
    customers, shoppers, buyers, purchasers, consumers
    View synonyms


market share

/ˈmärkət ˌSHe(ə)r//ˈmɑrkət ˌʃɛ(ə)r/