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The portion of a market controlled by a particular company or product.
customers, shoppers, buyers, purchasers, consumersView synonyms
- ‘It is the second largest producer of lime in Poland, with a market share of just under a third.’
- ‘It has turned to improved service and a thriving rental business to hold its market share.’
- ‘Two important influences on profitability are likely to be market share and stage in the product life cycle.’
- ‘They acquired assets to grow their market share and effectively overpaid for those acquisitions.’
- ‘Only the companies with the best security systems will grab a big market share.’
- ‘It may be some time yet before it begins to make a dent in the market share of traditional media.’
- ‘That is the situation where there is a market share of 50 per cent such as that found to exist in this case.’
- ‘However, the brand has steadied and increased its market share over the past two years.’
- ‘The more market share that they have, the more influence they have over suppliers.’
- ‘They have a decent market share and are one of the major players in Japan, and I guess the world, of trucking.’
- ‘The new site certainly seems determined to live up to its English name by grabbing all the market share it can muster.’
- ‘Does that not show how keenly you have to price your products in order to increase your market share?’
- ‘The market for this type of software is red hot as competing vendors try to grab market share.’
- ‘They had an obvious problem: how to position both products to maximize overall market share.’
- ‘The banks are involved in a dogfight for market share and will push lending to the max if they have to.’
- ‘Once there are four operators in the market, market share will become less important.’
- ‘There will be more pain ahead for the company and it may need to sacrifice more margins if it wants to continue to grow its market share.’
- ‘The company is also increasing its market share and working on bigger margins.’
- ‘The sooner they get it out, the quicker their market share will take off.’
- ‘In the absence of any other data these figures could alternatively represent a changing market share.’
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