Definition of information scent in US English:

information scent


  • 1Visual or textual cues provided on a website to suggest what information it or its links may contain.

    • ‘Many organisations resolve the problem of weak information scents by listing content in multiple places.’
    • ‘Usability testing is for enhancing and improving site navigation and information scents - often best used during the prototype phase.’
    • ‘The lessons for information architects (as they like to be called) are clear: populate your sites with strong but un-confusing information scents.’
    • ‘Studies on information scent also appear limited to textual cues for vision and do not seem to consider other senses or modalities such as sound.’
    • ‘Other tools include ways to spread activation by using labels with strong information scent so that paths are more attractive and lead to richer patches of information.’
    1. 1.1 The perceived usefulness of a website based on visual or textual cues.
      • ‘Look at it this way, wayfinding and findability are the two sides of information scent.’
      • ‘This paper proposes two ways of measuring user perceptions of information scent in order to assess the product quality of Web or Internet information retrieval systems.’
      • ‘The mechanisms supporting information scent likely draw on the semantic networks that are unique to each individual.’
      • ‘Jared Spool has talked at great lengths about the idea of information scent, basically giving the user an idea of what lies behind a link before they click it.’