Definition of infomediary in US English:



  • An Internet company that gathers and links information on particular subjects on behalf of commercial organizations and their potential customers.

    • ‘The company has redefined its role from being a directory publisher to being an information-provider and an intermediary that brings buyers and sellers together - thus infomediary.’
    • ‘So you become more than an infomediary; you become a facilitator,’ he pointed out.’
    • ‘The most significant attempts at providing user privacy in this arena have been centered around the use of infomediaries.’
    • ‘‘We are not a merchant, we are an infomediary, an agent of the merchants, whether they be brick-and-mortar or virtual,’ explains Misunas.’
    • ‘Already we have seen the rise of a new type of middleman: the infomediary.’
    • ‘These advantages have given new life to the information content business and created the opportunities for a new breed of infomediaries - essentially packagers of information.’
    • ‘Long ago, we made a shift from intermediary to infomediary, enabling us to take advantage of our place in the middle.’
    • ‘Where mediated costs were traditionally tied to the movement of physical assets, the arrival of the Internet economy provided new infomediaries with the opportunity to gain real power from information assets.’
    • ‘The Review adds that in recent years, there has been a considerable growth of infomediaries, which are creating marketplaces, and exchanges for transportation services.’


1980s: after intermediary.