Definition of de-emphasize in US English:



[with object]
  • Reduce the importance or prominence given to (something)

    ‘the reform de-emphasized central planning and placed more power in the association of socialized industries’
    • ‘Groves believes that the Flores pygmies display prognathism - a prominent mouth that de-emphasizes the chin.’
    • ‘The theme of overindulgent polygamy writ large in the text was de-emphasised whereas the fertility motif symbolised in the Dohada ritual was pronounced.’
    • ‘Or rather, it de-emphasizes grammatical accuracy to focus on communicative fluency, and operates through holistic activities which stress the transfer of authentic information and the sharing of experience.’
    • ‘Stewart would be unwise to rule out this strategy as a tool for delivering value but could reduce investor concern considerably by de-emphasising it for now and undertaking to deliver organic growth as a first priority.’
    • ‘This goes way beyond simply de-emphasising film stars' pock marks and freckles.’
    • ‘There's something to be said for telling a story in your own words, emphasizing what you want to be heard and de-emphasizing the things you feel are less important, or unflattering.’
    • ‘Obviously this places restrictions on the amount of information that I can display without de-emphasising the rest of the content too heavily, but I think it's the best approach.’
    • ‘He has also sought to rebalance the business, building up its housebuilding and property development arms and de-emphasising the focus on pure contracting work.’
    • ‘Ultimately though, what is more intriguing about this work is the manner in which it runs athwart of some contemporary photography to instead de-emphasize overt expressivity.’
    • ‘But we can de-emphasize their importance as primary instruments of justice while we place the highest priority on social and economic justice.’
    • ‘Breaking with convention, Duncan was the first American dancer to de-emphasize scenery and costumes in favour of a simple stage setting and simple costumes.’
    • ‘One other area that has a significant, albeit not easily quantifiable, impact on cost is Levi's business plan which de-emphasizes the selling of profitable products by putting strong emphasis on social programs and reforms.’
    • ‘Or try a strapless dress, which de-emphasizes the broadness of the back.’
    • ‘Billings, however, argues that she represents the road to progress because she would de-emphasize the test, called the Washington Assessment of Student Learning.’
    • ‘When she was the board chairwoman last year, she sided with some of the other board members and voted to slightly de-emphasize the teaching of this subject in the state's public schools.’
    • ‘It asserts the value of a socialist ethic that de-emphasises self-promotion.’
    • ‘Really, previously I was in a majority of group members in de-emphasizing foreign policy.’
    • ‘One reason is that the company has de-emphasized ownership in favour of management contracts.’
    • ‘Our focus is on the legal side of law and economics, an approach that we hope will de-emphasize technical mathematics, while providing our readers greater access to economic insights about legal and policy issues.’
    • ‘Like the House of Lords the Court has de-emphasized the notion of parental ‘rights’ in the determination of these questions.’
    make light of, make little of, make nothing of, set little store by, set no store by, gloss over, de-emphasize, underemphasize, downplay, understate, underplay, minimize, shrug off
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