Definition of commercial in English:


(also comm.)


  • 1Concerned with or engaged in commerce.

    ‘a commercial agreement’
    • ‘Will technological advances, fuel costs and environmental concerns bring back commercial sailing for cargo ships?’
    • ‘To that end, in 1991 the government awarded banking licenses to 16 new commercial banks.’
    • ‘These agreements seek to apply commercial rules to all areas of policy, paying little regard to social or environmental impacts.’
    • ‘However, it was arguably the activities of commercial rivals, not concerns about bad publicity, which finally made the bank back down.’
    • ‘In the meantime, they and the proposed mobile providers would be engaged in commercial negotiations on rates.’
    • ‘Further, it is implicit in a commercial agreement of this kind that the terms of the new price structure are to be fair and reasonable as between the parties.’
    • ‘The contract is subject to detailed conditions as laid out in the commercial agreement between Samtel and Thomson.’
    • ‘These people were employed by the government in the lower levels of the colonial bureaucracy and engaged in local commercial activities.’
    • ‘For example, we moved into investment banking, and when commercial banking was opened, we moved into commercial banking.’
    • ‘A commercial agreement is between the parties concerned and should have nothing to do with what anyone else wants.’
    • ‘His approach is to take over ageing sites, invest in them and turn them into modern, highly attractive commercial concerns.’
    • ‘This is a private commercial agreement between them worth millions.’
    • ‘Accordingly, he arranged new commercial agreements with nearly a dozen countries in western and central Europe during his first two years in office.’
    • ‘He said that as a state company, they might engage in commercial activities that could help finance its efforts to keep rice prices stable.’
    • ‘The structure of assets changed for another successive year, moving from treasury components to commercial banking.’
    • ‘Such banks conducted the usual banking activities but their activities were confined to purely commercial transactions.’
    • ‘Firstly, it seems that courts will protect commercial agreements made with the express object of preventing unwanted publicity.’
    • ‘It is now finalizing a commercial agreement with Spain's second largest airline.’
    • ‘The report found that Bulgaria had strict and wide-ranging banking, tax and commercial secrecy laws.’
    • ‘Residents voiced their concerns on the increased commercial development in the area in June when news of another development first surfaced.’
    trade, trading, business, private enterprise, mercantile, merchant, sales
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  • 2Making or intended to make a profit.

    ‘commercial products’
    • ‘The remainder of the money is expected to come in grants and commercial sponsorship.’
    • ‘Their record company will miss them in particular, as the band had enormous commercial success.’
    • ‘The maximization of value, profit and satisfaction are still the critical success factors in a commercial transaction.’
    • ‘New York thus arguably owes its commercial success to one source: the ability to move goods and people from one place to another efficiently and en masse.’
    • ‘Composers of ‘serious’ operas turned their hands to works of a light and tuneful nature intended for a wider audience and for commercial success.’
    • ‘He gathered a group of test subjects and asked them to look at a series of commercial products, rating how strongly they liked or disliked them.’
    • ‘By taking this native plant and breeding it, the company obtained the exclusive right to use this cultivated species of the plant in commercial products.’
    • ‘Alan's idea was that you do the academic side but you also try to make it commercial.’
    • ‘With his recent commercial success making him a household name, Pete is without a doubt one of this past year's biggest Aussie success stories.’
    • ‘It is expected that a further €5m to €7m will be raised in commercial sponsorship.’
    • ‘The theory is that each entry is judged solely on the artistic merit of the music, rather than commercial success or the number of appearances in newspaper gossip columns.’
    • ‘Since the release of their catchy debut single last summer, they've achieved an impressive balance of credibility and commercial success.’
    • ‘The English league's commercial success rests on the quality of the product, which is often passionate, exciting and uncertain.’
    • ‘These cards are being traded as commercial products.’
    • ‘They could have launched an appeal to save the library, solicited commercial sponsorship, sought the public's ideas on the best way forward.’
    • ‘The council was looking at the whole area of commercial sponsorship to cover some or all of the cost of the bins.’
    • ‘Time to market is essential to the commercial success of the products, and is shrinking all the time.’
    • ‘The commercial product costs £34; there is a free trial version.’
    • ‘All of the studies had some form of commercial sponsorship.’
    • ‘Given that, we are very happy with the final products and commercial success of the series.’
    profit-oriented, money-oriented, commercialized, materialistic, mercenary
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    1. 2.1Having profit, rather than artistic or other value, as a primary aim.
      ‘their work is too commercial’
      • ‘They will be particularly disappointed if the field is found to be commercial after all.’
      • ‘I think it's a shame if people think Easter has become too commercial.’
      • ‘They call it hardcore, rather than commercial world music.’
      • ‘It celebrates not only Christmas but the artistic and commercial peak of the golden age of popular song writing.’
      • ‘I mean sometimes people get upset because we don't want to make something commercial.’
      • ‘But rewind for just a second - when did student magazines become so commercial?’
      • ‘Rahul is seen as a ‘serious’ actor who stars in art films rather than mainstream commercial Bollywood releases.’
      • ‘Except that the purists say it's not opera, but rather some commercial manipulation thereof.’
      • ‘He had choreographed Broadway shows, and had become commercial and flamboyant.’
      • ‘Seems to have been written as a book to exploit commercial interest rather than having much of anything to say.’
      • ‘There's an element that makes them very commercial yet still very cool.’
      • ‘However, as Sue is a long-time reader rather than a passing commercial opportunist, we'll let her get away with it.’
      • ‘Today most of the films are having more of commercial value than quality and are packed with themes and scenes that can match the taste of youth.’
      • ‘For the time being, such work pursues purely commercial purposes.’
      • ‘However, Williams insists any decision concerning the player's future will be based on football issues rather than his commercial value.’
      lucrative, moneymaking, money-spinning, profitable, profit-making, for-profit, remunerative, financially rewarding, fruitful, gainful, productive
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  • 3(of television or radio) funded by the revenue from broadcast advertisements.

    • ‘Every night commercial television is littered with multi-million pound advertisements for pension companies.’
    • ‘It's been the lead on commercial television news bulletins most nights this week and on the front page of the local newspaper as well.’
    • ‘It also feels too much like watching a film on commercial television with advert breaks inserted.’
    • ‘The news will be fed to local commercial radio stations to keep motorists up to speed with the latest traffic flows.’
    • ‘Digital Radio is already said to boast ten commercial stations and six national stations.’
    • ‘The service will be backed by a £5 million advertising campaign on commercial radio.’
    • ‘Unlike commercial radio and television it is not a series of advertisements put on with programmes in between to keep them listening to the advertisements.’
    • ‘A show with few viewers won't stay on the air: On commercial television, no advertisers will buy space.’
    • ‘The premise on which the war was founded is something that has been analysed on commercial television and public television.’
    • ‘Offers of large amounts of money have already been made by commercial television stations and a women's magazine for her to tell her story.’
    • ‘The adventure has been covered by a film crew for a documentary to be broadcast on satellite and commercial television stations across Italy.’
    • ‘Henry brings to this position professional experience in both commercial radio and television journalism.’
    • ‘Similar reports have occasionally been broadcast on commercial television.’
    • ‘In addition there are a growing number of local and regional commercial radio stations.’
    • ‘And one area where tastes are met and diversity can be seen in some ways is in the increasing strength of commercial talkback radio.’
    • ‘There are four commercial television stations in the market.’
    • ‘It is often ignored or insufficiently catered for by state funded national and commercial radio and television.’
  • 4(of chemicals) supplied in bulk and not of the highest purity.

    • ‘An incorporated trait of resistance to a commercial pesticide might conceivably show up in other plants.’
    • ‘Almost 50 percent of the world's commercial hydrogen now comes from natural gas.’
    • ‘An alternative to the commercial fungicide would be a mixture of baking soda and water.’
    • ‘Most commercial chemical repellents contain either Deet or Permethrin.’
    • ‘Many also apply commercial nitrogen fertilizer, since there's no way to know exactly how much nitrogen is in the manure.’
    • ‘In its most broad definition, Mr. James believes, to garden organically is to do so without the aid of commercial chemicals.’
    • ‘The shipping costs of both bulk chemicals and commercial formulas have been omitted.’


  • A television or radio advertisement.

    • ‘The story reaches a dramatic moment, so it is time for a television commercial.’
    • ‘The television commercial will hit the screens tomorrow.’
    • ‘He is sure that the commercial will ‘encourage people to come here for a holiday.’’
    • ‘The only extra is a collection of commercials advertising the show on Japanese television.’
    • ‘Both national and local talk radio hosts do more than carry commercials on their programs.’
    • ‘I nodded slowly, glancing back at the television which was thankfully showing commercials.’
    • ‘He figures he has had a good run, even appearing in a Spanish television commercial for a sportswear company.’
    • ‘Commuters said they wanted a quiet journey home rather than listening to advertising commercials and news broadcasts.’
    • ‘He allowed them to film him for a television commercial.’
    • ‘The company is re-running some of its classic beans TV commercials from next week and will ask the public for their say.’
    • ‘The extra minutes would also allow German broadcasters to jam in more commercials during televised matches.’
    • ‘Its mass marketing includes print advertisements and radio and television commercials.’
    • ‘I remembered watching the trailer to the film in a television commercial.’
    • ‘The youth's parents said they got the idea to talk to their son after watching a government-funded commercial on television.’
    • ‘The second stage of advertising, which includes television commercials, is not expected until March.’
    • ‘Consider that when you see a commercial for a blatantly wasteful product.’
    • ‘Have you seen commercials on television imploring you to use less water?’
    • ‘They must have heard about my business through the radio commercials that I've done.’
    • ‘In fact, the company featured her in a television commercial promoting its contributions to these communities.’
    • ‘During a recent trip to California I found myself watching a television commercial about cars.’
    advertisement, promotion, display
    ad, push, plug
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