Definition of analytics in US English:


plural noun

  • 1treated as singular or plural The systematic computational analysis of data or statistics.

    ‘content analytics is relevant in many industries’
    • ‘The market makers then started to store and accumulate this price data and develop analytics for forecasting future market movements.’
    • ‘This software lets customers create their own analytics applications that can be built in to existing business software.’
    • ‘She noted: "We as a company work very hard to systematize the process around rigorous analytics."’
    • ‘In one fell swoop, Web analytics can help you figure out all the important information about people who visit your site.’
    • ‘Extracting this data for use across the enterprise requires the use of business analytics.’
    1. 1.1 Information resulting from the systematic analysis of data or statistics.
      ‘these analytics can help you decide if it's time to deliver content in different ways’
      • ‘That way they can see the analytics for their post, see how much traffic it received, maybe since day one.’
      • ‘"More lenders will participate on the sites, the rates will get more competitive, and the analytics will continue to improve," he says.’
      • ‘It's not that the analytics aren't important.’
      • ‘The bona fides of the analytics are beyond reproach.’
      • ‘I will start emailing out some reports more often as I get better at breaking down the analytics into a better form for clients.’