Definition of publicity in English:



  • 1[mass noun] Notice or attention given to someone or something by the media.

    ‘the case attracted wide publicity in the press’
    • ‘To do so would look like I was trying to get attention, to seek publicity.’
    • ‘British pop stars will apparently do anything to simultaneously create publicity and detract attention from their actual music.’
    • ‘The more media publicity given to that image, the greater is the possibility of the repetition of that image, and they love it.’
    • ‘Not only did he get a lot of publicity in the media, but he also started the trend of using himself in his ads, measuring his celebrity clients.’
    • ‘Their purpose is simply to call attention to their agenda and to get free publicity in the news media.’
    • ‘Bail Not Jail has also attracted publicity from other media throughout the week.’
    • ‘Tough new Government emergency response targets and adverse media publicity have hit the service hard in recent months.’
    • ‘In a high-profile case it is likely to have attracted wide publicity.’
    • ‘Some intense media publicity helped to slow them down, for a while.’
    • ‘The popularity was due largely to the familiarity with the story, and extensive media publicity.’
    • ‘Grace, shy by nature, found the glare of publicity unwelcome.’
    • ‘Hema returned home after media publicity led to a furore in the state legislature.’
    • ‘The organisers were embarrassed by the unfavourable media publicity.’
    • ‘Corporations fear media attention but risk maps have not generated negative publicity in the media.’
    • ‘He won't have enjoyed all the adverse publicity in the media this week surrounding both the club and his job.’
    • ‘But you shouldn't need to resort to the threat of media publicity to get decent service, should you?’
    • ‘There will be extensive publicity in the media both nationally and locally.’
    • ‘Plenty of celebrities complain about media harassment when publicity about their lives is not to their liking.’
    • ‘His appearance received a great deal of publicity in the Australian media.’
    • ‘I haven't provided any links as I think our poor island already suffers enough bad publicity in the media overseas.’
    public attention, public interest, public notice, media attention, media interest, exposure, glare, limelight, fuss, commotion
    View synonyms
    1. 1.1The giving out of information about a product, person, or company for advertising or promotional purposes.
      [as modifier] ‘a publicity campaign’
      • ‘At the fore of publicity and promotion, however, will be the Masters Games.’
      • ‘Admittedly, by reporting this blatant publicity stunt, we're fueling it to some extent, and that makes us a tad uncomfortable.’
      • ‘There are plenty of production photos and publicity stills, showing off looming shadows.’
      • ‘Noise-making culprits will also be directly targeted in a hard-hitting publicity campaign based on market research.’
      • ‘Some people have accused Chen of trying to use Lu as part of a publicity campaign to promote his business.’
      • ‘Also, its clear that he's rambling and full of emotion, not making some sort of planned publicity stunt.’
      • ‘His friendliness to journalists got him free publicity and saved him advertising expenses.’
      • ‘It said early publicity and advertising campaigns had helped to make the events last year so successful.’
      • ‘Despite what the lavish government publicity campaign says, nothing has changed.’
      • ‘That makes it very difficult on those charged with promotion and publicity.’
      • ‘Village Scene still needs sponsors and volunteers and has one paid position open as a promotion and publicity sales person.’
      • ‘Critics dismiss the massacre as just another cheap publicity stunt.’
      • ‘They even produced publicity posters and fliers for the launch.’
      • ‘By this, she means the seemingly endless publicity tour to promote the movie, and the fevered tabloid attention that came to dog her every move.’
      • ‘In any case, don't look to your publisher's publicity department to add much stamina.’
      • ‘Money awarded has been used to produce publicity stickers which will be placed for the group's work.’
      • ‘What we need this year is not these kind of publicity stunts, but a generational renegotiation of our relationship with Africa.’
      • ‘All the publicity photographs, production shots and even the programme cover had Faye pictured in a golden ray.’
      • ‘All the pieces, from casting to production to publicity to marketing have to work.’
      • ‘His department has spent £27.3 million on adverting and publicity in just one year.’
      promotion, advertising, propaganda
      View synonyms
    2. 1.2Material or information used for advertising or promotional purposes.
      ‘we distributed publicity from a stall in the marketplace’
      • ‘The chamber also feels that publicity material is inadequate, and parking signs should indicate where discs are available.’
      • ‘It has exhibition and publicity materials as well as counselling facility.’
      • ‘Their artwork will feature in all publicity and marketing material used by the KFO during its anniversary year.’
      • ‘The local government branch of Unison produced high quality publicity.’
      • ‘If it was in an art gallery it was art and if it wasn't other ways of drawing attention to it had to be devised - magazines, publicity and texts.’
      • ‘Official publicity material drew an idyllic picture of an old man meditating on the Bible, the beauty of the landscape, and his own death.’
      • ‘Vans carrying publicity materials are stopping at junctions across the State.’
      • ‘To judge by the trailers and publicity material, this one's a real syrupy Christmas pudding.’
      • ‘Indeed, there is very little British railway publicity material of any kind aimed expressly at women consumers during this period.’
      • ‘His publicity material is plastered with the phrase Not Suitable for Children.’
      • ‘If you have sent publicity material to me recently either at the Mirror or at home, fear not, it will be passed on to Janis.’
      • ‘He also pointed out that nowhere on our publicity material does it mention that prints are actually for sale.’
      • ‘It has also been responsible for the new tone of lottery publicity, with its emphasis on what the cash will be used for, as much as the possibility of winning.’
      • ‘To be fair, I expect he didn't put that point of view across in his publicity material so it's not really their fault.’
      • ‘Have they also changed all their stationery and publicity material?’
      • ‘One only has to look at the absurd publicity notes distributed in press screenings.’
      • ‘I thought it was a lovely example of the long-winded way in which such publicity material was once worded.’
      • ‘New Labour are terrified about losing control of the constituency to the Lib Dems and have flooded the area with publicity material.’
      • ‘He has a package of glossy publicity material to describe himself.’
      • ‘Mr Carter said that these companies were not set up to defraud, but their publicity material could be misleading.’


Late 18th century: from French publicité, from public public (see public).