Definition of public relations in English:

public relations

plural noun

  • 1[also treated as singular] The professional maintenance of a favourable public image by a company or other organization or a famous person.

    ‘public relations is often looked down on by the media’
    [as modifier] ‘a public relations officer’
    ‘a public relations exercise’
    • ‘As its effective public relations officers, they were constantly in the line of fire.’
    • ‘So now that the marketeers and public relations people have turned towards us - what are we to do about it?’
    • ‘In this case, the inquiry is in danger of being seen as little more than a glorified public relations exercise.’
    • ‘It was an online survey taken by public relations professionals in 52 countries.’
    • ‘The university had hired a New York public relations firm to help reform its image.’
    • ‘The use of public relations consultants, press officers and marketing companies has exploded.’
    • ‘In recent years there has been a significant increase in both interest and expenditure on public relations activity.’
    • ‘Previously she worked for Nampost as a senior manager for public relations and corporate affairs.’
    • ‘It appeared the previous day's roll-out was a carefully staged public relations exercise.’
    • ‘The public relations exercise attracted widespread media coverage for the airline at the time.’
    • ‘They recruit professionals in media and public relations who can play the journalists at their own game.’
    • ‘The rest, he says, is straightforward public relations work on behalf of corporate clients.’
    • ‘Her career goal is to be a corporate executive in a public relations or business consulting firm.’
    • ‘Next I asked him what kind of budget he had set aside for marketing and public relations.’
    • ‘Now he has set up Notions, a marketing, public relations and property management company.’
    • ‘It was, in effect, an intended public relations exercise to explain why the procedure had not proceeded according to plan.’
    • ‘The codes can be more of a public relations exercise than a real guide to practical conduct for managers.’
    • ‘Still works in the city, too, in his own marketing and public relations business.’
    • ‘As the city's first public relations officer Eric's job was to attract tourists to the region.’
    • ‘Professional public relations companies have been hired to keep the image right.’
    1. 1.1The state of the relationship between a company or other organization or a famous person and the public.
      ‘companies justify the cost in terms of improved public relations’
      • ‘Well, in terms of public relations, it has not been a good week for the White House.’
      • ‘Of course, the aspiring star needs to take care of the public relations, and seize the opportunities.’
      • ‘Ironically, his own troubles have coincided with New Labour's public relations fiascos of the past fortnight.’
      • ‘I feel the police are missing a golden opportunity to create good public relations.’
      • ‘Over the years, Iftar parties have also evolved as platforms to improve public relations.’

Pronunciation:

public relations

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