Definition of niche market in English: niche market
noun A small, specialized market for a particular product or service.
‘the product is very much aimed at a niche market’
More example sentences
‘They specialize in niche markets where individuality is more important than mass production.’ ‘I think the business will survive in select niche markets.’ ‘Initially the new technology may have high costs associated with it and serve only small niche markets.’ ‘Small growers are finding a viable niche market producing hot peppers.’ ‘You may achieve a niche market, but I think what you want is a mainstream product with some substantial results.’ ‘We can do well in these new niche markets.’ ‘European cinema may be something of a niche market, unlikely to yield high returns.’ ‘Many producers like the idea of selling products to niche markets.’ ‘Horror is a great genre for beginning film directors because it is a niche market.’ ‘The organic market, once a niche market, is gradually becoming more mainstream.’