Definition of en primeur in English:

en primeur

adjective & adverb

  • (of wine) newly produced and made available.

    as adjective ‘since 1986 I have been buying en primeur claret every year’
    as adverb ‘some merchants are offering 1989 clarets en primeur’
    • ‘A system whereby wines may be purchased en primeur following a tasting would be of benefit to the consumer.’
    • ‘This is a real opportunity for all en primeur buyers to increase their allocations this year and to acquire the top wines at lower prices.’

Origin

French, literally ‘as being new’.

Pronunciation

en primeur

/ˌɒ̃ prɪˈməː//ɑ̃ pʀimœʀ/