One of the mysteries of the English language finally explained.
Used to express commiseration to a child or, ironically, to an adult.
- ‘‘Awww, well here you go diddums, you can have a free go’ she threw the ball at him, causing him to smile confidently when he caught it.’
- ‘Unfortunately, it's not on This Is London, but gems included her having to move from Islington to a ‘£200,000 flat in Ladbroke Grove’ - aww, diddums!’
- ‘Ooooh, diddums, we'll just have to wrap them up in cotton wool, little precious darlings!’
- ‘Max may not say, ‘There, there, diddums, Mummy kiss it better.’’
- ‘Aaah the poor diddums couldn't churn out more his tedious rubbish because he was worried about climate change and the polar bears disappearing!’
- ‘All right, then, let's have the standard reaction: ah, diddums, poor millionaires, did you work a whole four months?’
- ‘Trust me, diddums, nobody wants to make it a blockbuster night.’
- ‘Oooh, did Daddy not give you enough pocket money this week - diddums!’
- ‘Not surprisingly, once in the poor diddums discovers that it's all a lie and wants out.’
- ‘The real question, runs the argument, is how the poor diddums English will manage.’
Late 19th century: from did 'em, i.e. ‘did they?’ (tease you, do that to you, etc.).
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