One of the mysteries of the English language finally explained.
A polyester fabric which draws perspiration along its fibres away from the skin, used chiefly in sportswear.as modifier ‘a CoolMax boot liner to wick moisture away from the foot’
- ‘Feed the beast, and keep your feet cool with CoolMax Socks.’
- ‘A fascinating upgrade to the old classic is the SCOTTeVEST Tec Hat, which features two hidden pockets, hidden earloops, and a CoolMax mesh interior.’
- ‘CoolMax® fabric will wick sweat away from the skin providing better evaporation, which means you spend less energy to cool your body.’
1980s: an invented name, probably from cool + max.
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