One of the mysteries of the English language finally explained.
The action or practice of approaching passers-by in the street to ask for subscriptions or donations to a particular charity.‘the committee called on charities to publish their spend on campaigning and for tighter rules on chugging’
- ‘On Thursday MPs warned charities that use face-to-face street fundraising—sometimes known as 'chugging'—face a regulatory crackdown if they cannot restore public confidence in the practice.’
- ‘Charities that resort to chugging are just plain lazy.’
- ‘Experiential charity marketing: so much more than chugging!’
- ‘He also said it was time to re-assess the public's experience of 'chugging'.’
- ‘"Unfortunately, all activity of this kind is being tarred with the word 'chugging'—which has become shorthand for aggressive 'in your face' fundraising by people on commission."’
- ‘He insisted 'chugging' had a future and that last year 865,000 donors signed up to long term donations after being approached on the street.’
- ‘Britain's biggest charities are to hold crisis talks over the future of 'chugging'—and whether it should be scrapped altogether.’
- ‘So-called "chugging" by on-street fundraisers has been restricted by some councils amid complaints by some members of the public that they can be aggressive and disruptive.’
- ‘Fundraisers told MPs that chugging—a name derived from "charity mugging"—had attracted few complaints.’
Early 21st century: blend of charity and mugging.
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