One of the mysteries of the English language finally explained.
nounthe Big Three
The three largest American car manufacturers (Ford, General Motors, and Chrysler)‘back in 1963, Studebaker was struggling to compete with the Big Three’
- ‘The import manufacturers are not as aggressive as the Big Three with trying to recruit qualified minorities.’
- ‘With revenue growth constrained by the new realities of the marketplace, the Big Three have been scanning the horizon for the next big growth opportunity.’
- ‘If rock and roll hadn't come along to save them they would probably have ended up as rivetheads on the assembly lines of Detroit's Big Three.’
- ‘Mattel has produced more cars than Detroit's Big Three combined.’
- ‘Auto suppliers showed that their fortunes rose and fell based on the corporate performance of the Big Three.’
- ‘He spent the next 15 years trying to persuade the Big Three to make air bags standard equipment.’
- ‘Many of his gambles are paying off, emboldening his fellow executives to take other chances in their audacious bid to make Renault one of the industry's Big Three.’
- ‘There was a real profit squeeze at the Big Three.’
- ‘Through April, the domestic Big Three of General Motors, Ford Motor and DaimlerChrysler had slipped from 71.5% of the U.S. market a year ago to 68.7%.’
- ‘The Big Three have been able to capitalize on a shift from cars to trucks in the U.S.’
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