Definition of ballyhoo in English:



mass nouninformal
  • Extravagant publicity or fuss.

    ‘after all the ballyhoo, the film was a flop’
    • ‘It certainly gets an awful lot of ballyhoo from well before its arrival.’
    • ‘There's a lot of ballyhoo involved in getting a taxi in this country.’
    • ‘There has been a lot of ballyhoo about all these developments, but it is worth noting that these deals will be worthless unless new legislation is passed to modernise the law on casinos.’
    • ‘There was a lot of press ballyhoo last week about a new licensing paradigm for the music industry on the Internet.’
    • ‘It opened amidst much ballyhoo in the US in October, but audiences forgot to show up.’
    • ‘I myself am not above such occasional ballyhoo, most recently biting the hook hard on recently fashionable hyphenated mergers of electronics and rock, be it dance-punk or lap-pop or lance-ponk.’
    • ‘Personally I think this is a load of ballyhoo, because the photograph is just to represent what the food will look like - you don't eat a photograph, now do you!’
    • ‘For the fans of the genre, who have heard and read about the movie in the various fan mags, all the hype is not just empty wagging and ballyhoo.’
    • ‘Plastered on every available storefront, barn, bus bench, and shoeshine stand was a poster seducing you with an attractive couple in mid-kiss and black bold-faced ballyhoo exploding all around them.’
    • ‘Digital technology comes to us heralded by a great deal of utopian ballyhoo, but in some surprising ways it discourages creativity.’
    • ‘A piece of genuine, if faded and controversial US-style ballyhoo, will take place.’
    • ‘The recent ballyhoo about debt relief for 14 African countries was wildly overblown; it was no more than a modest first step.’
    • ‘And amidst all the teenage jeers and overall ballyhoo, one serious middle-aged man said, ‘I want to believe’.’
    • ‘This is a refreshing departure from the self-satisfied ballyhoo typical of rockstars.’
    • ‘With loud hurrahs from appropriate quarters and much general ballyhoo, my friend went along to that victory parade in London.’
    • ‘But, generally speaking, commercialism has a big role to play in all this ballyhoo.’
    • ‘Admittedly, he owes his fame largely to the media ballyhoo, but he's fed and clothed by the readers who have bought his books.’
    • ‘Biohazard is a perfect example of this newfound ballyhoo.’
    • ‘Over the two-disc set are enough bonus features, biographical material, and nostalgic Tinseltown ballyhoo to have even the most exacting film fan jumping for joy.’
    • ‘The ballyhoo with which the film has been received has to be attributed, at least in part, to the impoverishment of field from which it springs.’
    publicity, advertising, promotion, marketing, propaganda, push, puffery, build-up, boosting
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[WITH OBJECT]North American
  • Praise or publicize extravagantly.

    ‘each company ballyhoos its product as though it were the most outstanding in all creation’
    ‘a much-ballyhooed musical extravaganza’
    • ‘He himself ballyhooed the moral lessons to be learned from the unpacking of the human genome.’
    • ‘Appealingly cast, the show was much ballyhooed in its day by members of the size acceptance community.’
    • ‘From Washington tonight, we'll report that we're all working harder than ever for less, while politicians ballyhoo our higher productivity.’
    • ‘In Britain, the show has been ballyhooed by the political caste, which isn't surprising, since it glorifies their trade.’
    • ‘Not only was she far from a leading candidate to win a world title, she was not even the most - ballyhooed individual medley performer on the American team.’
    • ‘Interestingly, while Expo 2000 was much ballyhooed in Germany, at least at its beginning, it caused hardly a stir on this side of the Atlantic, either in the media or through word of mouth.’
    • ‘There it was shown and concurrently ballyhooed, with reproductions of some of the drawings, in a 1912 newspaper article.’
    • ‘Surprisingly, it was their ironclad no-name defense more than their much ballyhooed three-pronged attack that got them there.’
    • ‘Plenty of other defensive tackles stand out over their more ballyhooed partners at defensive end.’
    • ‘I knew some major changes would be wrought in the film the first time I saw the trailer ballyhooing the arrival on local screens.’
    • ‘At issue was a widely ballyhooed test of the razzle-dazzle, video-arcade, anti-missile-defense scheme known as Star Wars.’
    • ‘They are both very career-oriented, and my son takes great pride in ballyhooing his wife's progress at her company.’
    • ‘Even the much ballyhooed special effects manage to break down spectacularly in a couple of scenes.’
    • ‘It is certainly better than the other much ballyhooed debut novel.’
    • ‘Although much ballyhooed, installation rates in the luxury-car segment are expected to grow only by 10%, despite many more models offering the feature.’
    • ‘These groups are ballyhooing the fact that world-wide coffee prices have fallen to a 30-year low.’
    • ‘Meanwhile, ballyhooed efforts by state and federal prosecutors to build an investor restitution fund are more rhetoric than reality.’
    • ‘But why is the work of this small, blonde, blazingly confident woman of Russian-Jewish extraction so ballyhooed?’
    • ‘Meanwhile, seniors are shunning the new prescription coverage ballyhooed by the White House.’
    • ‘They were ballyhooing this very motion picture, in fact.’


Late 19th century: American coinage of unknown origin.