Definition of ballyhoo in English:



  • [mass noun] Extravagant publicity or fuss.

    ‘after all the ballyhoo, the film was a flop’
    • ‘I myself am not above such occasional ballyhoo, most recently biting the hook hard on recently fashionable hyphenated mergers of electronics and rock, be it dance-punk or lap-pop or lance-ponk.’
    • ‘Biohazard is a perfect example of this newfound ballyhoo.’
    • ‘It opened amidst much ballyhoo in the US in October, but audiences forgot to show up.’
    • ‘For the fans of the genre, who have heard and read about the movie in the various fan mags, all the hype is not just empty wagging and ballyhoo.’
    • ‘This is a refreshing departure from the self-satisfied ballyhoo typical of rockstars.’
    • ‘There has been a lot of ballyhoo about all these developments, but it is worth noting that these deals will be worthless unless new legislation is passed to modernise the law on casinos.’
    • ‘The ballyhoo with which the film has been received has to be attributed, at least in part, to the impoverishment of field from which it springs.’
    • ‘But, generally speaking, commercialism has a big role to play in all this ballyhoo.’
    • ‘It certainly gets an awful lot of ballyhoo from well before its arrival.’
    • ‘A piece of genuine, if faded and controversial US-style ballyhoo, will take place.’
    • ‘Admittedly, he owes his fame largely to the media ballyhoo, but he's fed and clothed by the readers who have bought his books.’
    • ‘Digital technology comes to us heralded by a great deal of utopian ballyhoo, but in some surprising ways it discourages creativity.’
    • ‘With loud hurrahs from appropriate quarters and much general ballyhoo, my friend went along to that victory parade in London.’
    • ‘Personally I think this is a load of ballyhoo, because the photograph is just to represent what the food will look like - you don't eat a photograph, now do you!’
    • ‘Plastered on every available storefront, barn, bus bench, and shoeshine stand was a poster seducing you with an attractive couple in mid-kiss and black bold-faced ballyhoo exploding all around them.’
    • ‘Over the two-disc set are enough bonus features, biographical material, and nostalgic Tinseltown ballyhoo to have even the most exacting film fan jumping for joy.’
    • ‘And amidst all the teenage jeers and overall ballyhoo, one serious middle-aged man said, ‘I want to believe’.’
    • ‘There's a lot of ballyhoo involved in getting a taxi in this country.’
    • ‘The recent ballyhoo about debt relief for 14 African countries was wildly overblown; it was no more than a modest first step.’
    • ‘There was a lot of press ballyhoo last week about a new licensing paradigm for the music industry on the Internet.’
    publicity, advertising, promotion, marketing, propaganda, push, puffery, build-up, boosting
    commotion, fuss, ado, flurry, excitement, ferment, tumult, hurly-burly, hue and cry, bustle, hustle and bustle
    hype, spiel, hoo-ha, hullabaloo, flap, song and dance, splash
    kerfuffle, carry-on
    View synonyms


[WITH OBJECT]North American
  • Praise or publicize extravagantly.

    ‘each company ballyhoos its product as though it were the most outstanding in all creation’
    ‘a much-ballyhooed musical extravaganza’
    • ‘These groups are ballyhooing the fact that world-wide coffee prices have fallen to a 30-year low.’
    • ‘Not only was she far from a leading candidate to win a world title, she was not even the most - ballyhooed individual medley performer on the American team.’
    • ‘I knew some major changes would be wrought in the film the first time I saw the trailer ballyhooing the arrival on local screens.’
    • ‘At issue was a widely ballyhooed test of the razzle-dazzle, video-arcade, anti-missile-defense scheme known as Star Wars.’
    • ‘Plenty of other defensive tackles stand out over their more ballyhooed partners at defensive end.’
    • ‘They were ballyhooing this very motion picture, in fact.’
    • ‘But why is the work of this small, blonde, blazingly confident woman of Russian-Jewish extraction so ballyhooed?’
    • ‘There it was shown and concurrently ballyhooed, with reproductions of some of the drawings, in a 1912 newspaper article.’
    • ‘It is certainly better than the other much ballyhooed debut novel.’
    • ‘He himself ballyhooed the moral lessons to be learned from the unpacking of the human genome.’
    • ‘Interestingly, while Expo 2000 was much ballyhooed in Germany, at least at its beginning, it caused hardly a stir on this side of the Atlantic, either in the media or through word of mouth.’
    • ‘Even the much ballyhooed special effects manage to break down spectacularly in a couple of scenes.’
    • ‘In Britain, the show has been ballyhooed by the political caste, which isn't surprising, since it glorifies their trade.’
    • ‘Meanwhile, ballyhooed efforts by state and federal prosecutors to build an investor restitution fund are more rhetoric than reality.’
    • ‘From Washington tonight, we'll report that we're all working harder than ever for less, while politicians ballyhoo our higher productivity.’
    • ‘Surprisingly, it was their ironclad no-name defense more than their much ballyhooed three-pronged attack that got them there.’
    • ‘Meanwhile, seniors are shunning the new prescription coverage ballyhooed by the White House.’
    • ‘They are both very career-oriented, and my son takes great pride in ballyhooing his wife's progress at her company.’
    • ‘Although much ballyhooed, installation rates in the luxury-car segment are expected to grow only by 10%, despite many more models offering the feature.’
    • ‘Appealingly cast, the show was much ballyhooed in its day by members of the size acceptance community.’


Late 19th century: American coinage of unknown origin.