Definition of affiliate marketing in English:

affiliate marketing


  • [mass noun] A marketing arrangement by which an online retailer pays commission to an external website for traffic or sales generated from its referrals:

    ‘most of my earnings are from affiliate marketing, direct ad sales, and sponsored posts’
    • ‘Affiliate marketing is inexpensive and effective - provided you keep your affiliates on a short leash.’
    • ‘Affiliate marketing can be a win-win proposition for online retailers and for Web sites hoping to capitalize on their traffic.’
    • ‘He believes affiliate marketing is one of the most effective ways for merchants to build business.’
    • ‘Done well, affiliate marketing is a moneymaker that can generate 10% to 40% of a firm's online sales.’
    • ‘Merchants are expected to either add affiliate marketing to their existing online sales channels or upgrade their platforms to expand their existing programmes even further.’
    • ‘The magazine goes on to report that affiliate marketing will account for up to 3.5% of British e-commerce this year.’
    • ‘Many hosting companies utilize affiliate marketing and provide self-replicating web sites to their affiliates.’
    • ‘Merchants often view affiliate marketing as just another channel - a low-cost acquisition channel.’
    • ‘Each chapter starts with a few pages describing an e-business concept, like digital delivery, affiliate marketing, or e-government.’
    • ‘He can thank affiliate marketing for 25% of his Internet business and 90% of his headaches.’