One of the mysteries of the English language finally explained.
A name for the Pakistani popular film industry, based in Lahore.
- ‘Based in Lahore, the film industry is affectionately known as Lollywood.’
- ‘While Bollywood, which is based in Bombay, thrives, Pakistan's industry, based in Lahore and called Lollywood, is on the wane.’
- ‘Organisers promise ‘a fusion of film’ from around the world, with shades of Hollywood, Bollywood and Lahore-based Lollywood.’
- ‘The magazine also delves into the Indian film industry's less-than-stellar counterpart in Pakistan, dubbed Lollywood.’
- ‘Veering towards Lollywood, Moin says he doesn't watch Pakistani movies because he hasn't heard much appreciation about the local stuff.’
1990s: blend of Lahore and Bollywood.
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