One of the mysteries of the English language finally explained.
2informal Completely dead or extinct.
- 2.1 No longer effective, valid, or interesting.‘the campaign was as dead as a dodo’
- ‘Besides far-fetched ideas like taxing everyone for authors rights, or technically blocking filesharing, or a major government crackdown on filesharing, the story is basically dead as a dodo.’
- ‘Dreams of a secular India, where the commanding heights of the economy are in the public sector, are as dead as a dodo.’
- ‘What does he say now that the social entrepreneur scheme is as dead as a dodo?’
- ‘In fact, the upstairs bar was as dead as a dodo, but the downstairs bar, facing the diners, was even more convenient.’
- ‘While the League's television bid might now be as dead as a dodo, there are some vital facts that any future television deal-makers will find interesting to pore over.’
- ‘Thank God the idea of regional assemblies is now as dead as a dodo.’
- ‘I feel full-blown £20,000-a-year constables are not going to be widely used on foot patrols because top brass officers think that type of policing is dead as the dodo.’
- ‘Also bear in mind that this region is as dead as a dodo at night.’
- ‘It was a final flurry worth waiting for and made all the more remarkable after a dead as a dodo first half.’
- ‘Underlying this evolution of a new journalistic hybrid is the conviction that traditional photojournalism, as practiced since the days of Matthew Brady, is as dead as the dodo.’
- 2.1 No longer effective, valid, or interesting.
Top tips for CV writingRead more
In this article we explore how to impress employers with a spot-on CV.